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WHEN MOURNING COMES

FEATURED FASHION 

Photography: Diane Jong
http://dianejong.com/
Facebook: https://www.facebook.com/pages/Diane-Jong-Photography/166581506724442
Twitter: @dianejong
Instagram: @dianejong

Wardrobe Styling: Sandy Phan
http://sandyphanstyle.com/
Facebook: https://www.facebook.com/sandy.phan.716
Twitter: @sandyphanstyle
Instagram: @sandyphanstyle

Makeup: Sinem Cetin
http://sinemmakeup.wix.com/sinemcetinmakeup
Pinterest: http://www.pinterest.com/sinemmakeup/

Hair: Sarah Dougherty
http://www.sarahdbeauty.com/
Facebook: https://www.facebook.com/SarahDBeauty
Twitter: @sarahkdougherty
Instagram: @sarahdbeauty
Pinterest: http://www.pinterest.com/sarahdbeauty/

Model: Ashley Robinson @ Photogenics Media
http://www.photogenicsmedia.com/
Facebook: https://www.facebook.com/ashley.robinson.16121
Instagram: @smashogram

FEATURED FASHION 

http://us.asos.com/
http://www.gaspargloves.com/
http://www.jakimac.com/
http://www.lamaisondefashioninc.com/
http://www.leithclothing.com/
http://www.maggiebarry.com/
http://us.topshop.com/
http://www.whatkatiedid.com/

FEATURED WARDROBE STYLIST INTERVIEW

1.How  does  this  collection  speak  to  you?  How  did  it  come  about?What  did  you   want  this  to  say  to  your  audience?      

The  inspiration  for  this  collection  is  about  a  woman  in  mourning.   It  is  about  the  void  you  feel  when  you  lose  your  spouse.   It  is more  common  nowadays  for  people  to  wear  bright  colors  to  a funeral  because  they  want  to  celebrate  the  life  of  their  lost  loved one rather  than  a  mourning  phase  but  we  wanted  to  capture  the raw  feelings  one  would  naturally  go  through  should  ever  the  death of  your  partner  happened. Underneath   trying  to  see  the  light,  you can't  help  but  to  feel  empty,  dark. The  drama  of  this  darkness   is inevitable  so  we  are  wanted  to  showcase  the  mood  of  mourning.  

2.  What  do  you  find  to  be  the  most  difficult  when  bringing a team  of  artists  together  to   create  a  cohesive  look?  How  do  you pick the right  team?      

The  answer  is  in  the  question  itself.    The  most  difficult  part  is building  the  right  team.  It   is  after  all  a  team  effort  and  being  in the  creative  world,  everyone  has  their  own  artistic   perspective  but it  is  about  sharing  our  ideas  and  melding  it  all  together  to  create something  uniquely  strong.    It’s  also  about  having  great  chemistry, communication,  and   being  able  to  hold  one  another  accountable.   Do  your  homework  and  reach  out  to  people   you  respect  that   resonates  well  with  you  artistically.    Things  won't  always  be perfect but  you  get  out  there  and  “test”  it  out.    Everyone  will  have  their fair  share  of  shoots  gone   wrong  but  they  are  all  opportunities  to learn  and  improve.      

3.  As  an  editorial  artist,  what  do  you  feel  is  one  of  the  biggest mistakes  beginners  tend  to   make?      Having  a  strong  vision  is  so important.    It’s  easy  to  be  anxious  and  want  to  create  but   without  having  a  story  in  mind  and  without  having  the  idea understood  on  all  verticals   with  creative  direction,  photography, hair, and  makeup  direction;  it  makes  it  difficult  to   execute  at  your best.

4.  How  would  you  describe  your  artistic  style?      

Embodying  a  sense  of  curiosity  is  important  to  my  artistic  style, which  is  why  I  love   story  telling.    It  is  always  fun  to  create  a character  or  take  an  inspiration  to  the  next   level.    Every  shoot  I do,  I  like  to  challenge  myself  and  try  something  new  while keeping  true  to  my  whimsical,  chic  signature.      

5.  How  do  you  go  about  picking  the  right  pieces  for  the  editorial? It  starts  with  the  story  at  hand.    Once  we  discuss  the  creative concept,  I  consume  myself   with  inspiration.    This  is  why  the vision  has  to  be  clear  from  the  beginning  because  it   sticks  with me  as  I  am  pulling.    I  try  to  give  myself  more  than  less  to  play with.    New   ideas  will  come  to  me  as  I  see  things  that  strike  my eye  and  it  continues  to  build  from   there.          

6.  What  is  your greatest  weakness;  your  greatest  strength?  

My  greatest  weakness  is  over-­‐thinking  my  creativity.    There  is both  good  and  bad  in   pressure  but  sometimes  I  allow  it  to  get the  best  of  me  and  allow  myself  to  get  too  over   in  my  head  that can  lead  to  creative  blocks.    My  greatest  strengths  are  making things   happen,  delivering  my  best  no  matter  how  big  or  small  the project,  my  open  mind  and   willingness.    A  positive  attitude  goes a  long  way.            

7.  What  misconceptions  do  you  think  outsiders  have  about  fashion  /  beauty  editorials   and  the  business  of  styling?      

That  it  is  all  fun  and  glamour.    Sure,  I  have  fun  because  I  love what  I  do  but  it  is  a  lot  of   HARD  WORK!  There’s  lots  of planning,  preparing,  and  physical  work  involved.          

8.  What  is your  secret  to  keeping  a  happy  balanced  life  while following  your passion?      It’s  all  about  balance  and  making  time for all  the important  things  in  your  life.    For  me,  I   make  time  for work,  physical  exercise,  friends  and  family,  my  fiancé,  and  me time.    No   matter  how  busy  or  wrapped  up  you  get  in  life,  never forget  to  enjoy  the  ride.    It’s  no   easy  task  but  the  pursuit  of balance  is  better  than  not  at  all.        

9.  Music  feeds  the  soul  and often  motivates.  What  music  are  you playing  while  you  are   shooting?      

Beyonce.    I  don’t  necessarily  love  her  music  or  lyrics  most  of  the time  but  she  does  the   whole  refined  diva  thing  better  than  anyone else.    She  just  makes  you  feel  immediately   confident,  sexy,  and ready  to  take  on  the  world.    For  other  daily  music  listens,  I enjoy Wild  Belle,  The  Black  Keys,  Bob  Marley,  Lorde,  Janelle  Monae, and  lots  others.      

10.  Words  to  live  by?      “Life  is not  about  finding  yourself,  life  is about  creating  yourself”  –George  Bernard  Shaw            

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